2009 April 06 « Linked 2 Leadership

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Get Real, Be Real, Stay Real

Posted on April 6, 2009 by Eleanor Biddulph

In 1972 an enormously successful marketing campaign was released for Memorex Cassette tapes. The commercial showed Ella Fitzgerald holding steady a very high note that caused a wine glass to shatter after a few seconds. The camera would switch views then to a tape recorder. Then a voice came on that said, “Is it live, [...]

Filed under: Coaching Corner, Practical Steps to Influence, Professional Development, Servant Leadership | Tagged: Authenticity, business, communication, leadership, Management, relationships | 2 Comments »

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